We are pleased to introduce our first-ever branded merchandise collection, developed for the FIDE World Championship Dubai 2021: the celebration of chess at its best is enriched by dedicated branding, which main elements are applied to the ‘You Are Your Best Moves’ collection. Manufactured with a strong focus on sustainability, the merchandise aims to appeal to chess enthusiasts and an audience that appreciates quality, well-designed products at affordable prices.

FIDE became the first international sports federation to launch its very own NFT marketplace, in partnership with TON Labs. You can become a proud owner of the Unique Chess Collection and the best moments of the FIDE World Championship Dubai 2021, as well as many more items.